Wendy Tai
sendwendymail [at] gmail [dot] com
Education
B.A. Mass Communications
University of California, Berkeley - May 2009
Work Experience
Event Planning Assistant. Prime Image Media Group05/2009 - Present- Coordinate vendors and sponsors.
- Manage event operations and promotional inventory.
Unit Supervisor. UC Berkeley RSSP-Information Technology05/2007 - 05/2009- Oversee technical support services and directly supervise 6 technical consultants.
- Ensure effective communication between UVA staff, RSSP-IT, and consultants.
- Supervise and coordinate training and other large-scale projects for 30 employees.
PR Intern. Connecting Point Communications, Public Relations Firm09/2008 - 12/2008- Support account team by performing and coordinating day-to-day account activities.
- Create briefing documents and proofread press releases, occasional pitching.
- Maintain media lists, research editorial opportunities, and ad hoc projects as required.
Account Executive Intern. Bleu Marketing Solutions, Inc.05/2008 - 08/2008- Communicate with publishers and vendors about media planning and pricing.
- Assemble media plans (print, site, and email advertising) for client proposals.
- Compile client-facing deliverables of campaign timelines, performance, and trends.
- Research in detail various industries, companies, publications, and campaigns.
Residential Computing Consultant. UC Berkeley RSSP-Information Technology08/2006 - 05/2007- Provide computer technical support via door-to-door service and open office hours.
- Keep updated on latest technological news and developments.
Writer/Reporter. Hardboiled; FortBendNow, Newsmagazine; Online News Publication01/2006 - 07/2006- Freelance movie, restaurant, and business reviews.
- Research, interview for, and write Asian American interest articles.
Leadership Experience
Public Relations Coordinator.Fei Tian Dancers, Traditional Chinese Dance Group05/2007 - 12/2007- Communicate with organizations and sponsors to obtain performance venues.
- Maintain website and develop other advertising materials.
Director of Communications. Office of the Executive Vice President, Associated Students of the University of California (ASUC)08/2006 - 05/2007- Coordinate and publicize campus-wide philanthropic events.
- Direct team of 3 student interns.
Lobbyist Team Leader. Cal Lobby Day, Associated Students of the University of California (ASUC)01/2006 - 06/2006- Lead team of student lobbyists advocating education funding.
Skills
Technical:
- Software: MSOffice suite (Word, PowerPoint, Excel, Outlook). Adobe Photoshop, Illustrator.
- Web: HTML and CSS.
- Operating Systems: OSX, Windows XP, *UNIX.
- Other Relevant Interfaces: Google AdWords, Cision Media Source, tWiki.
Language:
- Fluent in English and Mandarin Chinese.
- Functional in Japanese.

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